5 features you should have on your website

A good website can attract lots of customers. The look of the site is not the only factor you should focus on. There are other things to consider as well. Here are the must-have features of a website today.

Important business information

Your website must contain the information customers will be looking for. You need to write what your business is about. You should mention the services or products you are offering and how you are different from the other competitors. You must mention your contact information clearly.

Easy navigation

Your site must be easy to navigate. The website must be properly structured so that the customers can find the information they need without much hassle. You should have logical names for the different pages of the site. There should be a call to action buttons. It should be easy for the customer to place an order or become a member. You should put yourself in the customers’ shoes before designing your website.

Security

You should secure your website with an SSL certificate. That way, the communication between you and your customers will be encrypted. So, there won’t be an issue of identity theft. You should use other security measures if it’s an e-commerce site as there will be monetary transactions involved.

Social media integration

Most customers use social media to search for a product or service. So, you should include social media plugins on your website. Integrating the various social platforms with your website will improve your SEO.

Mobile-ready version

Your website must be responsive as people now use smartphones and tablets to look for products and services. People browse for information using various devices and your website must be readable on any device.

A good website will make you stand out from the competitors. It will draw in lots of prospective customers and boost your site’s SEO. You will be ranked higher in the search engine results pages. So, when designing your website, make sure you have all these elements.

4 benefits of having a dedicated intranet

Though it is now possible to communicate easily with the internet, a dedicated intranet is necessary for your business. The intranet will contain all the information related to your business and help in internal communication between your employees. Here are the benefits of having an intranet.

Share information easily

Most companies today communicate through email. But checking the email frequently wastes time. If you send information through the company’s intranet, there will be fewer distractions. The team will be able to respond quickly. The team members will be able to express their views on a post. It will also prompt discussion on a topic.

Information stored in one place

There is lot of information that a company needs to store. If the information is available on various platforms like Word documents, emails, Google Drive, etc., then it will be difficult to find information. Intranet helps to store all the information in one place.

Make a transparent culture

An intranet makes it possible to share information with everyone working in the office. This makes business processes transparent. The employees will know where the business is going. The employees will enjoy working in an open environment and this will improve their productivity as well.

Streamlined processes

An intranet will help avoid any confusion regarding any work. There will be fewer phone calls or inquiries for common problems. People working will have a good level of understanding with each other.

If you want to increase the productivity of your employees and create a transparent environment to work then you must set up an intranet. Most businesses are using it and it’s making works easier.

Infographic by: visual.ly

4 trends in software development

Things change very fast in the software industry. Something that was trendy last year may not exist this year. By knowing the latest trends in software development, you will be able to develop the best solutions for your business. Here we are going to look at the latest trends this year.

Demand for blockchain

The bitcoin has become very popular today. Businesses are now considering developing blockchain development. This technology will allow large-scale non-cash transactions right away without the need for any intermediaries. The technology will not only influence the financial sector but also the healthcare, administration and other sectors as well.

Progressive web apps

These apps combine the features of modern browsers with a great mobile experience. The demand for web apps will grow compared to the mobile apps in future. These apps are easy to develop and maintain than the mobile apps.

Internet of Things

You must have already seen Apple Watch, Android Wear, etc. The demand for Internet of Things (IoT) is increasing. You will soon see driverless cars and will be able to connect things to your home appliances and communication devices. There are huge possibilities of IoT. Applications will be developed to seamlessly control the devices from anywhere anytime.

Cybersecurity

Security is the major concern for all businesses today. With the number of hackers on the rise, the importance of cybersecurity cannot be stressed more. There will be high demand for cybersecurity this year.

These trends will be noticeable this year. You should incorporate these trends into your business too in order to stay up-to-date with the latest technologies.